Who we are

Our approach combines deep industry expertise with fresh strategic perspective. Having delivered projects from £2k to £10m across global markets, we understand both the creative ambitions and operational realities that drive successful creative businesses.

We specialise in creative operations consultancy, designing the systems, structures, and strategic frameworks that enable creative teams to scale successfully. Our extensive network across the creative industries - from award-winning directors and photographers to senior executives at leading agencies - informs our project scoping and ensures we understand the full creative landscape when developing operational solutions.

We've already supported creative teams at some of the world's largest tech companies, the music industry's most recognisable names, and London's most respected agencies and publishers, helping them navigate complex operational transformations and projects while maintaining their creative integrity.

At 23:23, we believe that exceptional creative work deserves exceptional operational support. We exist to provide that foundation, enabling creative teams to focus on what they do best.

Our Founder

Nyah Clarke is an Executive Producer with over a decade of experience across the creative industries, from live music events to major tech companies. Having managed projects with budgets ranging from £2k to £10m for clients including Google, YouTube, Warner Music Group, and Dazed Studio, she brings deep operational expertise to creative businesses ready to scale.

Her career spans music festivals, video and stills production, and senior leadership roles where she has led global marketing campaigns and built production teams from the ground up. This diverse background gives her unique insight into the operational challenges creative businesses face as they grow.

A seasoned mentor, writer and speaker, Nyah combines strategic thinking with cultural understanding. She's passionate about helping creative teams unlock their potential through excellent operational foundations, big picture thinking and team development.

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Selected Clients & Collaborations

Previous production work includes projects with:

YouTube logo with play button icon and text.
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Colorful Google logo with blue, red, yellow, and green letters on a black background.
Warner Music Group logo with a blue stylized w and the text 'Warner Music Group' in blue.
A person's hand is holding a spatula with a piece of meat, and a baking tray with cooked meat and vegetables is visible in the background.
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Close-up of a severed finger with a wedding ring on it, lying on a dark surface.
A person holding a tablet with a bar chart displayed on the screen.